Your Social Media Plan Part 7: Best In Show
Whether it’s to grow your business, get a key social media campaign message out there or make a splash when you’ve launched, your strategy can truly be whatever you make it. In this last part of our Social Media Plan series, we’re looking at what makes a social media campaign really memorable, effective and unique […]
3 Qs to Ask Before You Sell Your Business
When you sell your business, it’s not simply a financial transaction but one that marks a shift in your lifestyle, focus and even your identity (especially if you’ve owned your business for some time). Selling a business is a major decision that can significantly impact your life and future, and here on the Finn Blog, […]
Business Owner Upskilling Part 3: Values
At the start of your journey as a business owner, getting caught up in working IN the business versus working ON the business is easy. You will likely be preoccupied (and rightly so!) with the day-to-day operations, KPIs and setting your business on the trajectory for sales and success, but it’s also important to stay […]
Mastering Your Business Website Part 2: The Right Design
Website design is a crucial aspect of any business in today’s digital age – while you might not be an eCommerce business, your online presence should be polished, aligned with your brand image and, importantly, easy for your customers to find out essential information. When done right, a well-designed website can support your strategies to […]
LinkedIn For Business Owners Part 2: Content Strategy
So much of our experience on an online platform has to do with how frequently and how effectively we engage with it. Look at it this way – an expensive piece of home gym equipment is far more likely to get the results you want if you actually use it. The same goes for a […]
Your Business Marketing Plan Part 5: Monitoring Your Metrics
Putting time, effort and funds into your business marketing plan can appear at first to be a front-loaded operation – there are plenty of areas to dive into, and there are so many ways you can take your marketing strategy. Ready to go big and make a splash? There’s no shortage of ways you can […]
Business Owner Upskilling Part 2: Your Team Member Engagement
Post-Covid, we’ve seen the phrases “war on talent” and “the great resignation” consistently splashed across mainstream media, but what does it mean for you as a business owner regarding team member engagement? We know that in today’s world, especially as younger generations enter the workforce, their employer and the overall organisation ethos matter – employees […]
Sale Ready Part 6: Action Planning
In the final part of this series, we’ll review your all-important self-reflection checklist to ensure you’re on track to be sale-ready and take those next steps to get your business on the market. Reduce business “clutter” Knowing your business is easier once you’ve reduced the “mess” within it. This includes cleaning premises, accounts, and operations. […]
What Does a Business Broker Actually Do?
If you’re a business owner who started your business from scratch, you may not have engaged with a business broker over the sale or purchase process, but they play a critical role in supporting you to navigate the buying or exiting of a business, with a specific skill set and expertise that speaks to both […]
Your Business Marketing Plan Part 4: The Finances
A successful marketing plan requires just that – planning. This extends to the marketing budget, the finances and the spending you’re looking to assign to all your marketing activities and endeavours. This dollar value will be different for every business. While the final output will depend on various factors, marketing can truly cover everything from […]
